getgftd
GetGFTD is built on the belief that appreciation should be effortless and meaningful. Whether you are supporting a cause, or sending a gift to someone you care about, we worked with their team to refine their platform experience, focusing on clarity and intention so their mission of everyday generosity could shine through.
Here's a look at home we helped redesign their products...
Mobile App Redesign
getGFTD Peer-to-Peer Gifting Application
The GetGFTD mobile app focuses on everyday generosity between friends, family, and peers. We redesigned the experience to remove confusion from the previous build, introducing a softer visual language, guided pathways, and thoughtful spacing. The result is an app where users can send gratitude in seconds without fighting through complex menus or distractions.
Software Used:
Figma
Adobe Illustrator
Skills:
Mobile Design
User Flow Improvement
Product UI
Collaborators:
Snoware.dev (Project Management)
Augmentor Labs (Development)
Social media announcement post
Launch Assets
To support a successful relaunch of the application, we prepared a full launch package for getGFTD. This launch package included:
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Screenshot variations for each app/play store upload and adhering to each store's requirements
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Social media launch graphic
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App store copy
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Marketing blurbs and additional copy to support uniform communication of the application
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Communication with developers for modifications as needed
Apple App Store and Google Play Store screenshots
Landing Page Redesign
Charitable Gifting Landing Page Redesign
To support GetGFTD’s charitable giving platform, we redesigned the landing page to bring the mission forward while aligning visually with the rest of the ecosystem. By simplifying hierarchy and reinforcing consistency across typography, spacing, and messaging, we created a clearer path for users who want to give with purpose.
Software Used:
Figma
Collaborators:
Snoware.dev (Project Management)
Augmentor Labs (Development)
Skills:
Landing Page Design
Visual Alignment
UX Enhancements
Unified Splash Page
Platform Overview
To tie everything together, we designed a unified splash page introducing all three platforms — personal, charitable, and employee gifting — in one cohesive view. This page serves as GetGFTD’s front door, giving users a clear sense of identity, cohesion, and choice without overwhelm. It brings the brand into focus as a full gifting ecosystem.
Software Used:
Figma
Skills:
Brand Cohesion
Landing Page Design
Platform Overview
Collaborators:
Snoware.dev (Project Management)
Augmentor Labs (Development)
